The Advantages and Disadvantages of using Flash banner
A good banner ad lies at the heart of any triumphant web banner advertising campaign.
If you want to make your banner ad design stand out from the rest
and impress a potential customer, try using Flash for creating them.
To begin with, Flash banner ads can enhance the visual appeal and
impact of your online advertisements. Since you can use multimedia
elements extensively like advanced animations, it will not only help
you to get the attention of the viewers but also enable you to communicate
your message effectively. Even the viewers love the interactive experience
of Flash banner ads and are likely to see it till the end instead
of leaving it midway and venture out onto other websites.
As compared to animated gif banners, Flash banner ads are much smaller
in size. This makes it easier to open the pages having your ads as
the document weight doesnt affect the loading time. However,
with animated gif banners having some of the basic animation features,
the size of the files become too large to open the pages quickly,
which in turn will drive away frustrated visitors who wont wait
forever for the pages to open.
With the help of Flash banner ads, you can add more graphics and text
in a limited web space as compared to other forms of online advertisements.
Whats more, you can add buttons, forms, and labels in these
ads to persuade the viewer to take your desired action. Your site
visitors can even replay your Flash banner ads just like a movie or
music file is viewed again and again. This will not only act as a
fun element and trigger curiosity but may eventually make the person
click on the button that you desire them to select.
Though you can easily embed Flash banner ads into your websites, its
disadvantage lies in its complicacy. Creating these banners requires
accurate planning and is a time consuming affair. Its questionable
whether someone should invest time, money and effort for learning
a single authoring application that will accomplish only a lone task.
In case you want to use some software packages and not bother about
learning the intricate details, you will need to find the right one
that fits your needs. Most of these software come with steep price
tags, which may put off many prospective users.
Despite some of its downsides, Flash banner ads are here to stay,
largely because they can promote your offerings in a productive manner
and give you your desired results.
Website Building Software
Software for website building, create flash photo gallery, music player, videos, calendar, interactive maps, and more...